Hey, welcome back to the Six Figure Mastermind right here on YouTube. My name
is Marianne DeNovellis. So excited to be with you today.
Let's talk Eventbrite. Now we have some more tutorials and videos and things
that going to be helpful for you, but first and foremost, you got to know if it's
going to cost you some money or if it's going to be free. Let's get into it.
Hey Marianne, my name is Chris I've heard you talk a lot about Eventbrite. I'm
curious how much does it cost to use Eventbrite?
I love getting questions from you guys. This is another great one. How much does
it cost to use Eventbrite? This may surprise you. Eventbrite is technically a
free platform but you might be surprised to find out if you're not prepared, that
it can cost you a lot on the back end if you don't know how to use it. That's why
I've made several videos showing you how to do that. I highly encourage you to go
check those out. See how the costs break down, see how the fees get charged and so
on but let me tell you how it's free and how it's actually going to cost you some
money, okay? So Eventbrite is one of those free platforms just like most of the
apps on your phone probably. Where it's free to download, it's free to use and
then if you want to upgrade stuff, that's when you want to start paying. That's
when you have to start paying. So here's how Eventbrite is free. Eventbrite is
free to get an account on, it's free to connect with all of your email and
social media, all it's free to share everything and it's free if you are
doing free tickets to your event. Okay, so this is great for if maybe you're
throwing a kid's birthday party or maybe you're inviting people over to your
house for a shindig or maybe you're doing a potluck or maybe you're having a
free event with a free speaker or maybe you have you know a dance or something.
Something where you're not charging admission to. The Eventbrite willl stay
free for you. When it starts to cost money, is when your tickets start having
a cost associated with them. And Eventbrite works a little bit
differently than other platforms you may be used to.
Instead of taking fees directly out of the ticket sales and sending the rest to
you, Eventbrite will calculate a specific
cost based on the number of tickets that are being sold and the price of the
tickets that are being sold. It's not a flat percentage. So you do need to do
your homework there and again watch that video that we produced about Eventbrite
fees and how they work and you're going to see a real live screen share breakdown
of how those fees are going to be implemented. So let's say, you have an
event. You rented a convention center for it or maybe you spend money on a venue
you got some money going into it for props. You've got some money going into
it for equipment and and tech and all of the mics and cameras
and things like that. You probably want to start charging for that event because
it's going cost you just to even produce it and if you have a room full of free
people, that can put you in the hole really, really fast and it will make you
not want to do events in the future. So definitely, definitely starts charging
for those events and when you do, Eventbrite will actually take a fee
that's part of that. Now, you might be surprised to find out that there are two
ways that you get charged when you use Eventbrite. If you're charging for your
tickets, you need to pay a EventBrite a fee and you'll also need to pay whoever
is processing the payment. Their cut, their portion of it. Eventbrite usually
works with PayPal. So you're going to be paying a PayPal fee and an Eventbrite
fee. Now they work differently. PayPal is going to take some write off the top and
send you the balance right? Eventbrite it's not going to do that they're going to
you know view their percentage and then they're going to send you a bill at the end
of the month. Alright, so imagine you're selling
tickets to an event there. I don't know. let's say $100 a ticket and let's say
that PayPal is taking I don't know, maybe 2 -3% of that ticket sale. As you know, a
three dollar charge. Eventbrite is also taking their portion. Let's just say for
example, that it's 3%. So you're going to get from a single ticket sale. You're going to
get $97 into your PayPal account because PayPal already took their feet. What
you're going to be aware of is that Eventbrite hasn't taken their fee yet
but they have calculated it. So if the total ticket sale price was $100 and
PayPal took their fee of 3% and Eventbrite knows their fees is
3%, then that's six dollars and this is just an example. Remember
that's $6 that's coming off of your ticket price and when you
get $97 you're really only getting 94 because if Eventbrite is going to send you
an invoice for three of those dollars. Now, let's take this is set further. Let's
say that you had a hundred people buy tickets at $100 a piece.
I think that's $10,000 or something like that. Remember 3%
of that is going to be immediately taken off the top by PayPal.
So in your PayPal account you see you sold hundred tickets at $100 a piece and
a 3% goes away, that's $10,000 minus $300. So that puts us
$9,700 right? You may be surprised when
you get a bill in your email for the other three hundred dollars. So be
prepared for that. When you get that invoice from Eventbrite, you should have a
portion of your ticket sales, Already set aside prepared to pay that invoice. So
you know that that could be something where people get hiccups on and they
could be complaining about. You don't have to worry about that anymore and now
you've been forewarned and now you're officially in the know. So again just to
recap. Eventbrite can be free if you're using
it for free events. Eventbrite can also cost you money if you're aware of how
they do that and about how those charges break down, you're going to be just fine
totally prepared. Okay, that's one of my favorite tools for my business. I love
using Eventbrite. If you have any other questions, things that you absolutely
got to know about building your business, leave us a comment below. I'd love to
answer those questions. I'll see you tomorrow.
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