Thứ Sáu, 6 tháng 10, 2017

News on Youtube Oct 6 2017

IF YOU USE THE DATING APP �TINDER,� HERE�S HOW MUCH PRIVATE PERSONAL DATA THEY COLLECT

ABOUT YOU

BY KALEE BROWNOCTOBER

Online dating has become increasingly popular in recent years, especially with the help

of user-friendly apps like Tinder. Tons of my friends actively use Tinder, and many met

their current partners through the app.

If you�ve never used Tinder, it�s basically a dating app that helps connect people. You

can upload a few pictures of yourself and make a super short bio, allowing people to

get a quick glimpse into your life (or at least your physical appearance). Then, your

profile gets thrown into the pool of other, similar profiles.

Users can then browse through the profiles of other users, swiping left or right to state

whether or not they�re interested in a specific person. If two users have swiped right on

each other�s profiles, indicating that they�re both interested in one another, they can then

communicate over Tinder. The upside is that users can only chat with one another if they�ve

both �swiped right,� meaning that you won�t receive any unsolicited messages.

Although I�ve never used the app myself, my friends thoroughly enjoy using it and have

gone on tons of successful dates with some really great people. That�s because Tinder

doesn�t just suggest random people for you to match with; Tinder has tons of data on

you to help �personalize� your Tinder experience.

In fact, if you have Tinder downloaded on your phone, the company could have hundreds

of pages of data stored on you. Although the app is free, it turns out the true cost of

using it could be your privacy.

Then again, Tinder�s privacy policy reads, �you should not expect that your personal

information, chats, or other communications will always remain secure,� so perhaps you

already knew that! Or, perhaps you�re like most people who don�t read the fine print

when downloading a new app, and so you�ve been unwittingly disclosing all of your personal

information to Tinder.

Tinder User Discovers the App Has 800 Pages of Data on Her

In a recent article published by The Guardian, Tinder user and French journalist Judith Duportail

shares her experience using the Tinder app and how she discovered that the company has

collected 800 pages worth of information on her.

Since downloading the app in 2013, Duportail has used it a whopping 920 times and matched

with a total of 870 different people. This might sound like a lot to you, especially

if you�ve never downloaded Tinder, like myself, but think about it: How many times

do you open Facebook or Instagram on your phone every day? Then, try to estimate how

many times you�ve opened these apps per year?

It�s not hard to envision someone opening up Tinder, let�s say, three times per day.

If you were messaging someone over it, that means that you might only be sending them

three messages per day. With that logic, that means that you�ve opened the app up 1,095

times per year. This woman has only used it 920 times over the past few years, so perhaps

that�s not all that much!

Under EU data protection law, Duportail requested that Tinder send her all of the information

they had collected on her, and what she got back was pretty alarming. Tinder sent her

800 pages worth of data � all about her.

Some of the information listed within that data includes what she �liked� on Facebook,

her Instagram posts (even if they were deleted, or the entire account was deleted), when and

where every conversation she had with every single match she had on Twitter occurred,

and so much more. Duportail learned that she had involuntarily disclosed the inner workings

of her entire life with Tinder, from her specific locations to her interests, jobs, and photos.

Alessandro Acquisti, a professor of information technology at Carnegie Mellon University,

explained:

Tinder knows much more about you when studying your behaviour on the app. It knows how often

you connect and at which times; the percentage of white men, black men, Asian men you have

matched; which kinds of people are interested in you; which words you use the most; how

much time people spend on your picture before swiping you, and so on. Personal data is the

fuel of the economy. Consumers� data is being traded and transacted for the purpose

of advertising.

Privacy activist Paul-Olivier Dehaye explained this a little further, stating:

Your personal data affects who you see first on Tinder, yes� But also what job offers

you have access to on LinkedIn, how much you will pay for insuring your car, which ad you

will see in the tube and if you can subscribe to a loan. We are leaning towards a more and

more opaque society, towards an even more intangible world where data collected about

you will decide even larger facets of your life. Eventually, your whole existence will

be affected.

This may not be surprising to many people. We live in a world where we can already book

a cruise, order a pizza, or call an uber with one quick click of a button. Whenever you

log onto Instagram, you probably notice that the ads displayed are clearly personalized

to you, whether that be the piece of furniture you were just shopping for online or the nail

salon you were just telling a friend about over the phone. Ads are already very personalized,

and the digital world is progressing and growing every second.

Keep in mind that this is only one person. There are 50 million other Tinder users out

there. If Tinder stores the same amount of data on everyone, that means that the app

could have 40 billion pages worth of information stored on its users. That�s a lot of data

for one app, and a lot of information I�m sure a lot of people wouldn�t want to be

made public.

You may be sitting in your couch reading this article and thinking, �What happens if someone

hacks into all of this and makes it public?� Well, let�s be honest, you�re taking that

risk whenever you use technology anyways, right?

A lot of people like to think of Tinder as a hub for dating, but it�s so much more

than that. When you meet someone in real life and start to date them, they�re getting

to know you organically, and vice versa. You may meet in the same book store, but you could

have completely different taste in books.

However, when it comes to Tinder, it�s kind of like you�re meeting in a single-genre

only book store that only sells books written by the same author. You may not find romance

novels next to books on conspiracy theories because their algorithms may prevent that.

Tinder matches you with people based on the data they collect on you, and so there�s

less room for �opposites to attract.�

When you meet someone in real life, they only notice your quirks, take note of your interests,

and learn about your job and specific details of your life when you want them to. When you

meet someone on Tinder, you may be tempted to make a snap judgement based on their profile,

and then �creep� them a little more online instead of getting to know them in person.

Plus, texting someone and getting to know them in person are two very different things.

I�m not saying that online dating is a bad thing! Some people are genuinely interested

in finding romantic partners and struggle to find the right people to date in real life,

and so online dating can be an excellent way for people to connect. However, it�s clear

that there are some downsides to this, including invasion of privacy.

With that, remember that the next person you�re chatting with on Tinder isn�t really the

only person you�re disclosing your information to. You could be starting to share your life

with another person, but in doing so you�re also sharing that information with technology,

and who knows where that information will eventually go.

For more infomation >> IF YOU USE THE DATING APP "TINDER," HERE'S HOW MUCH PRIVATE PERSONAL DATA THEY COLLECT ABOUT YOU - Duration: 8:20.

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How To Create An Attractive Voice - Duration: 10:23.

A strong confident voice will completely change the way people react to you.

It makes you more attractive, it'll make you a stronger leader,

people will respect your ideas more just because of the way you say them, and it'll even make you funnier.

And there's a lot of ways to do this wrong and a lot of bad advice out there.

I know that because I thrashed my vocal cords.

I screwed them up so badly that someone needed to go in and actually

perform surgery and cut part of them out

which led to a month of being completely mute and

I mean it was nine months of hours and hours and thousands of dollars on coaching

and speech therapy before I was back to my normal.

So today we're gonna talk about the three things that make a voice good,

attractive, strong, confident which is sounding good having a good pitch,

being resonant and having your voice carry so it's easy for people to hear you

and being expressive so that what you say captivates.

And we'll also cover some things a lot of people screw up including myself

and what led me down that really horrible road.

So step one — having a good sounding pitch — a good timbre to your voice.

There's really two ways to screw this up.

The first is to sound really nasally and to sound like Fran Drescher and the second

is to try too hard to have a deep voice where you go,

"Oh, I think I should have a deep manly and commanding voice," and you sound like you're doing a bad impression.

It's also horrible on your vocal cords because you're pressing them down

and making them smash together so you'll get hoarse very quickly.

What you want to do is speak from this part of your face what's called the mask

and I have a really great exercise at the end of the video for how to work on that

plus being more expressive and the whole thing takes maybe a minute

But in the meantime, there's two things you can do to almost instantly improve the timbre your voice.

The first — just yawn. It sounds stupid but

so much of what goes wrong with your vocal tonality and speaking

comes from tension — tensed neck, tensed jaws, all the stress of life, really,

just carrying with you so a simple yawn... just...

It really stretches all that out and it creates a more relaxed tone.

The second is an exercise from Elliott Hulse called grounding.

I'll link to the full video in the description but the short version is this —

Get barefoot and then bounce on your heels while making an almost tribal sound.

It's gonna look goofy but bear with me because it's incredibly effective.

It looks like this.

[Ben makes a constant "Ah" sound all the while bouncing on his heels]

And it may look goofy and it may make you laugh to watch but

if you do this you will almost immediately hear a difference in your own voice.

So that's timbre and pitch; now let's talk about how to have a full voice and

a resonant voice that carries — that carries in a crowd, that carries from a stage

or even that just makes you sound confident one on one.

The key here is air — airflow. The more air that you are using when you speak,

the easier it will be to have what you say carry and if you don't believe me,

just exhale all of your air completely out and then try to talk.

It's a weird experience because you physically cannot do it.

So airflow — how does it work? The basics — don't breathe into your chest;

when you breathe, your shoulders should not go up and down; you should breathe into your diaphragm.

But I see a lot of people do this incorrectly

and when they breathe, they just try to force their stomach in and out;

that's not how proper breath works. It should be a full 360 from your lower back to your stomach.

Now there's a lot of body language advice that people give that is actually going

to really hurt you here because tension is the enemy of strong vocal projection.

One of my favorite vocal coaches that I've ever had — he said it best,

"Power through freedom — not force."

So what are the bad body language tips that wreak havoc on your voice?

One — we are all told to stand up straight.

That's tough because some of us have been doing bench press for too long,

some of us work at a computer... there's a lot of hunch happening in our society.

So stand up straight; that's easy — just jack your shoulders back; flex your back.

What this does is it creates so much tension in your chest and your back

that then can't expand and contract when you breathe.

Another thing that I was super guilty of — the idea that,

"Oh, if you want to look confident, you should lift your your chin up.

Don't worry about the tension that's in your neck or what's causing you to

go forward as if you're on your phone but just lift your chin,"

and you can hear immediately; it just destroys the quality of your sound and it creates a lot of pressure on your vocal chords.

And the third thing that I I've been guilty of since college —

so many times, we get told to suck in our stomach or flex our abs or you're shirtless on the beach and you want to look good

and so you constrict this area which is the power source

of all of your performance — your athletic performance, your sexual performance,

your vocal performance; it comes from deep breathing and fluidity

but instead we tense here and then our air runs into this very small pocket

because our diaphragm can't move so we have little air and we compensate

when we want to create loud noises — we create tension and we force it. We just smash our vocal cords together.

Now that said, that is actually great body language — to have your shoulders back

and to have your head up and to have great abs.

That's important stuff for how you look and how people perceive you but

you don't do it by overcompensating and faking it and flexing other areas;

you do it by developing actual good postural muscles.

If you want to see a video on that, I can totally make one.

I'm not gonna force it on you but if you want that, let me know in the comments

and if enough people say so, I'm happy to do that.

So let's assume now you're neutral; you're not weirdly tense in any area and you can

breathe 360 degrees down into your belly. How do you take it to the next level? How do you project and resonate?

Well, projecting — the word itself actually kind of gives you a hint of what to do but

I want to give you an exercise that will hammer at home so just

take your phone out put it down put it four feet away and then try to be as loud

as you can there and what a lot of people will do is they'll look at their phone, they'll aim four feet away and they'll force and they'll push and they'll flex.

And you'll get this shouting that sounds terrible, first of all has a very bad pitch, and second, it doesn't make it very far.

Now what I want you to do — don't touch anything, same phone, same distance away — imagine lobbing your voice twice as far.

This is a little woowoo but stay with me; the mind and body are connected.

That mind-body connection is real. Your vocal cords don't act exactly like your arm;

you can't just think, "Oh, I want to flex my vocal cords or relax them."

But they do respond incredibly well to being told what to do by your mind.

It's actually the whole foundation of the Alexander Technique.

So phone's there; lob your voice. Just imagine that you want to talk over your phone and about twice as far.

If your pitch rises, that's totally fine because high noises actually cut through background noise better than low ones

which is why a crying baby on an airplane is such a nightmare for every single person on the plane.

And that's really the only thing you need if you want to project further is to remove that bad tension

and then work on lobbing your voice; you will notice an immediate difference especially in bars or crowds.

Now let's talk about the third thing which is having an expressive voice with a lot of range.

Forget your fictional characters; think about any person that you look up to

in real life whether it's Will Smith, The Rock, Ellen DeGeneres, Tony Robbins —

they are expressive like crazy expressive.

They will take you on lows and highs, they tell stories that go up and down,

and it's all because of how they use their voice and that vocal range.

Now what's nice is there's a one-minute exercise that you can do that helps you

speak from your mask and have strong vocal range and it looks like this.

[Ben makes a "Mmmm" sound that goes up then down]

Super silly, I know. My roommates make fun of me for it all the time but

what that little rollercoaster does is it creates a vibration in the front of your face

with the hum; you'll feel your teeth vibrating and your lips vibrating —

that's how you know you're doing it right and that makes you vocalize from your

mask and then by going up and down, you're basically just going to the gym for your vocal cords.

Over time, if you just do that a minute a day, you will start to reach higher highs

and lower lows; you'll become more expressive and a better storyteller and more interesting speaker.

So that's it. That is how you speak with a great pitch, that is how you project,

and that is how you have an expressive vocal range.

Now, because today is Charlie's 30th birthday, we have a special little ending

and I'm going to call him in to finish this video off.

Hey guys, Charlie here so I just wanted to say, first and foremost, thank you.

It is my birthday today; I am turning 30.

And I wanted to say thank you for the last couple of years which has been,

quite frankly, amazing largely in part to this YouTube channel because

Charisma on Command has been one of the more magical fun things in my life

and I have you guys to thank for watching these videos and for supporting us so

thank you so much for that.

In addition, we had my birthday campaign; we started it in the last video

and in just a few days, we have raised over $8,000 for Charity: Water which

is mind-blowing but in addition to that, over 200 of you have signed up to donate

your birthday as well and that makes me feel awesome.

I feel like we're getting a little mini revolution going here in the Charisma

on Command community to do good in the world not just to be confident

and charismatic which is awesome and important but really to make an impact

on those people who don't have quite as much as we do.

So thank you guys so much for an amazing birthday.

If you would like to donate to the campaign, every little bit is appreciated

not just by me but by the people who are receiving clean water

and a hundred percent of those proceeds go directly to the projects

that will drill the wells and get the filters so if you want to donate, that link is in the description.

If you would like to donate your birthday and get an email so that you can do

the same thing whenever your birthday comes. that link is in the description as well.

Thank you guys for an amazing birthday and I will see you in the next video.

For more infomation >> How To Create An Attractive Voice - Duration: 10:23.

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How much do you know about Dragon Ball Super? Test 1 - Duration: 6:06.

For more infomation >> How much do you know about Dragon Ball Super? Test 1 - Duration: 6:06.

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How Much Do You Poop In A Lifetime? - Duration: 6:33.

You say toilet and I say bathroom, he says loo and she says restroom.

We certainly have a lot of names for what the English might have once referred to as

the water closet.

We also have a lot of expressions for what we do in there.

Do we take a pee, have a wiz, or when we are sick, we may have a doctor ask us to urinate

in a small plastic tub?

What about doing a number 2, as opposed to doing a number 1, something we are much coyer

letting people know about.

Maybe we simply take a dump, have a crap, go for a poop, or the more creative of us

may drop the kids off at the pool or even release the chocolate hostage.

Today we are going to broach this sometimes embarrassing topic, in this episode of the

Infographics Show, How Much Do You Poop in a Lifetime?

Don't forget to subscribe and click the bell button so that you can be part of our

Notification Squad.

First of all, let's have a look at the different kinds of toilets in the world.

The most common is the sitting toilet; that is probably the one you have used today at

some point.

This is known formally as the European water closet, hence you might sometimes see the

initials WC instead of restroom or toilet.

There are of course lots of variations on this type of toilet, but they are pretty much

all iterations of this common sit down flushing bowl toilet.

The other common toilet is what we call the squat toilet, sometimes known as Anglo Indian

pans, which can either be raised from the ground or at almost the same level as the

ground but resting on about 2 or 3 inches of cement above the floor.

These toilets are actually said to be better in terms of letting things out of our body,

although when westerners visit countries in Asia where they are common, they might complain

about the discomfort of crouching, or squatting.

They can be found in countries such as China, Thailand, Iran, Russia, Kenya or Syria, but

they are on the decline and being replaced with sit down toilets.

They generally don't have a flushing mechanism, and you often have to throw water down there

after you've done your business.

The history of the toilet is obviously a long and complex one, as it's not as if defecating

is modern.

In Ancient Egypt, it's thought people would excrete into a sand pit and when the pit was

ready, it would be emptied.

The Romans had sewers, and so the feces would be carried away in sewage water.

It's also said privacy was not that important in Ancient Rome and so when you did your stuff,

it might have been next to another person.

The first flushing toilets similar to the ones we enjoy today arrived in 1596 when Sir

John Harington installed one for the English Queen.

But it wasn't until 1775 that Scottish mechanic Alexander Cumming invented a flush toilet

very much like the one we use today.

Thomas Crapper did not invent the flush toilet, but he was one of the top manufacturers of

toilets in the 19th century.

That's where we get the expression "take a crap".

These days you'll find smart toilets and smart urinals, which might include bidet functions,

seat warming, and deodorization.

At the moment, Japan seems to be leading the way in such toilets.

Another thing Asians are fond of is the spray gun, which mean spraying water on your anus

instead of wiping it with tissue paper.

The brits call that toilet roll.

Westerners generally feel uncomfortable doing this, but most end up preferring it and admitting

it's somewhat cleaner.

Some cultures use their hands and water, which makes most westerners squeamish.

Sewers weren't always as good as they are today.

In the year of 1858, during two unusually hot months in London, the city was hit with

what was called The Great Stink.

The stink from human waste pervaded the air making people very ill.

Methane gases exploded and killed people, and thousands more died of cholera.

Novelist Charles Dickens wrote of the Great Stink, "I can certify that the offensive

smells, even in that short whiff, have been of a most head-and-stomach-distending nature."

Sewers these days are much better, if not still sometimes home to alligators or snakes.

In Thailand recently, media have reported numerous incidents in which pythons have made

it all the way to the toilet and bitten someone.

One unfortunate man in 2016 had to have the huge snake removed from his private parts,

causing quite the bloody mess in the bathroom and landing him in the hospital.

There have also been reports of snakes in the toilet bowl in the UK, Australia, South

Africa and the USA in the last few years.

It sounds crazy but it's a serious problem.

Earlier this year in Thailand, two different snakes scared and bit members of one family

in their luxury house in the space of one week.

Now the family is not surprisingly scared to take a poop.

So, let's really get down to business and talk about what we do on the "bog" – that's

a British expression.

Humans don't poop too often compared to some animals.

Geese for instance are said to poop every 12 minutes, while we all know rabbits release

silos of droppings - about 300 to 500 pellets a day depending on the rabbit and its diet.

All animals dispose of their food waste, except they just have different ways of doing it.

Jellyfish, for instance, poo from the same orifice they eat from.

The only animal that we can find that doesn't poo is the demodex mite, which doesn't have

an orifice from which to poo from.

They store the waste until their time is up.

As for us humans, we generally poo on average once a day, but as you well know this is not

always the case.

It's thought that the average person will excrete about 4.5 ounces (128 g) of fresh

feces every day.

It also depends on how much you eat, so a 300 pound man will poop a lot more than a

100 pound girl.

According to the National Center for Health Statistics, an American man of average weight

– about 196 pounds (88.9 kilos) – will poop about 360 pounds of feces every year.

That means if you saved your poop over the year, you'd be able to fill up an oil barrel.

The poop, though, of course would get smaller as it gets older.

If you lived until you were 70 that means you'd make something like 25,200 pounds

(11,430.5 kilos) worth of poop.

That's about two times more than the largest kind of elephant, The African Bush elephant.

According to the New Scientist, a healthy human will on average spend 12 seconds evacuating

his or her bowels.

This doesn't include waiting there for more to come out, but the actual time when the

feces is being excreted.

If you pooed once a day, this would mean in a 70 year lifespan, you'd spend 3.5 days

releasing feces from your anus.

That's much different from how much time we spend on the toilet waiting, reading, and

thinking, which is said to be about 42 minutes a week or 92 days in a lifetime – the research

didn't say how long a lifetime was, but it was British so we can expect around 79

years.

What about doing a number one?

Well, as you well know that all depends on fluid intake.

If you watch a football match and drink an entire case of beer, you are going to pee

a lot.

But on average we consume about 8-12.5 cups (2-3 litres) of water a day.

The website Medicine Plus says the average liquid consumption a day is about 8 cups (2

litres), and on average we'll take a wiz about 6-7 times a day.

The pee output for drinking 8 cups (2 litres) a day is anything from 3-8 cups (800-2000

milliliters).

This might be affected by age, health, medical conditions and bladder size.

That's very important, as you'll notice some of your friends will often complain about

having a weak bladder.

According to what's called the "Law of Urination" our standard average peeing time

is 21 seconds.

If we say we pee 7 times a day on average for 70 years, that would mean we spend an

average of 43.4 days in total urinating.

In that time, if we take the average of 8 cups (2 liters) a day, we will have peed a

grand total of 13,500,000 gallons (51,100,000 litres) in a 70 year lifetime.

How much pee is that?

Well, it's quite a lot.

An Olympic swimming pool holds about 660,430 gallons (2.5 million litres) of water.

So if you pee 8 cups (2 litres) a day for 70 years, you could fill up 20.4 Olympic swimming

pools with your own urine.

I guess at that point you could call yourself a peeing Olympiad.

So, Are you the average person on the toilet?

Have you ever tried a squat toilet?

Let us know in the comments!

Also, be sure to check out our other video called Most Painful Things a Human Can Experience?!

Thanks for watching, and, as always, don't forget to like, share, and subscribe.

See you next time!

For more infomation >> How Much Do You Poop In A Lifetime? - Duration: 6:33.

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For more infomation >> [Facebook Advert Examples] How I delivered ₹150000 at ₹438 budget in this facebook advert example! - Duration: 3:50.

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"The Truth Behind Weight Loss" How Long Does It Really Takes to Lose Weight? - Duration: 3:04.

Visit Our Website Here : http://bit.ly/2q90Dxh

"The Truth Behind Weight Loss" How Long Does It Really Takes to Lose Weight?

Every day we all come across numerous of television commercials and magazine ads endorsing overnight

weight loss?

But, do you really think that shedding those extra pounds is something that can be achieved

overnight?

As per the recent research, it has been revealed that a steady weight loss of 1 to 2 pounds

per week is the best possible approach to keep it away from coming back.

However, the time duration to lose weight completely depends on how much you want to

shed overall but don't be stunned if it takes longer than you anticipated.

What Is It All Takes?

Weight loss is all about consuming all the calories that you are taking in.

For instance, if you want to lose 1 pound in a week then you must reduce 3,500 calories

either by reducing calorie intake and increasing your physical activity or a mix of both.

By cutting down 500 calories from each day will result in 1 pound of weight loss in a

week or 1,000 calories to reduce 2 pounds of weight.

Consequently, if you wish to lose 10 pounds then you can accomplish your goal in about

5 to 10 weeks.

Stages of Weight Loss If supposedly you are following the CDC-ratified

approach to cut down 500 calories a day, but don't be stunned if your weight loss is

unstable.

As per the estimates, when you are following a specific diet chances are you will lose

weight quickly in the first month or two because you're dropping water weight instead of

fat.

With time, you will experience stagnancy in weight loss, which can be annoying — and

might push you to get back to old habits.

In such circumstances, you should boost your workout regime simply by doing 60 minutes

cardio 5 days a week and 2 days strength-training exercise.

Be Easy-Going No doubt it becomes quite infuriating when

you work hard on your diet and exercise without seeing substantial results, but you need to

be persevering.

It can take around 6 months to a year to have completely transformed outlook.

During this time you need to focus mainly on your diet and strength-training program

which can help you achieve your goals.

Improve Weight Loss Regime Are you working out for a few weeks and don't

find any change in the weight?

In case, you aren't able to feel the difference in clothes fitting (which actually indicates

the inches you have lost so far), then you need to pay heed to your actions.

Many fitness gurus say that standard weight-loss come by doing low-intensity cardio and eating

too much — or too few — calories per day.

To fight the latter, you need to keep a tab on how much you consume per day, thereby ensuring

the amount your body actually needs to lose weight yet stay hale and hearty.

If you're working out, you need to try out something new to wonder your muscles, be it

by adding another strength day or swapping from the elliptical to the treadmill.

Thank you For Visiting Our Youtube Chanel Please don't forget to subscribe our channel

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For more infomation >> "The Truth Behind Weight Loss" How Long Does It Really Takes to Lose Weight? - Duration: 3:04.

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How to Hire the Right People for Your Team - Duration: 2:18.

Hello gang, this Michael Hsu from DeepSky.

Today I'm going to talk to you about hiring.

So, a lot of entrepreneurs, myself included

getting into this situation where we think about hiring

but in terms of job titles and not job descriptions.

Terms like CFOs, COOs, or even CEOs are so overused.

And there really isn't a single common definition.

So, the example that I can give obviously is for

outsourced CFO or just in-house CFO.

So, a lot of times a client will come to me or

a prospect will come to me and say

"Hey I'm looking to hire outsourced CFO"

and my response is usually

"Great, What does that mean to you?"

And you would not believe how many different

definitions there are.

So some people think CFOs are people who make

strategic decisions.

Some people think CFOs are people who do forecasting.

Some people think that CFOs are people that

go out and negotiate fundraising deals etc.

That creates a huge problem because you don't know

what you want them to do.

You can't measure their performance

and you don't know how much to pay.

So instead of thinking about job titles,

I would suggest that you think about job description.

So,sit down and really look at your business

map out the processes, map out all the things that

is going on your business and what you need done.

And start from there, and then go out and look for either

a good candidate or a good outsourcing provider.

And they should be able to start from that list

and help you work through "Hey, you know what?

This is what else we can do for you." And then if it

makes sense at the current moment or not.

So there you have it. Go ahead and start thinking

in terms of job descriptions and what you would need

them to do instead of job titles.

And trust me, it would do wonders to your business.

I hope you guys are growing profitabily.

Piece out from the Sahara Desert.

Isn't that amazing?

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