News on Youtube Oct 11 2017

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I'm Cara David with the Affluent Perspective on the relationship between consumers and brands.

Nearly three-quarters of the global affluent say there are

very few brands that they personally relate to, and this feeling is

consistent around the globe. The relationship begins and ends with

something everyone seeks - recognition.

72% of affluent consumers want brands to show appreciation for their loyalty.

After all they know how important their business is to the brands that they choose.

For marketers, this dynamic is an opportunity.

A sense of a real connection with a brand is strongly linked to their loyalty.

These consumers want to really feel like they have a personal

relationship with you. This feeling is particularly strong in the Middle East and APAC.

To relate, you need to have a deep sense of who they are, so listen.

They tell us that they're honest, so be open and real.

They're intelligent, they relate to brands they perceive to be smart.

They're friendly, so greet them with warmth and ease.

And they're practical and independent so empower your employees to make

reasonable decisions on the spot.

New brands, new options, new products are all competing for your customer's devotion.

Affluent consumers in general feel less loyal than in the past.

Connecting with them on a human level will go a long way

to maintaining valued relationships.

And that's the Affluent Perspective.

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For more infomation >> YouGov Affluent Perspective 2017: Relationship Between Consumers and Brands - Duration: 1:51.

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For more infomation >> Relationship Reboot: When Your Loved One Is A Hoarder - Duration: 4:25.

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Harvey Weinstein Settlement Talks Loom ... ontinued Relationship with Co. Possible|K CHANNEL - Duration: 3:22.

Harvey Weinstein Settlement Talks Loom ... ontinued Relationship with Co. Possible

Harvey Weinstein Settlement Talks Loom.

Continued Relationship with Co.

Possible   Harvey Weinstein is gearing up for settlement talks with the company that fired him, and inside sources say there could still be some form of a relationship between The Weinstein Co.

and its namesake.

Sources familiar with the negotiations tell us, both the Board of Directors and Harvey Weinstein himself fully appreciate the numerous unresolved issues after he was 86d in the wake of the sexual harassment allegations.

As one source put it, The Board has a problem because The Weinstein Co.

IS Harvey Weinstein.

Without him, its nothing. On top of that, there has been no financial settlement between Weinstein and his company.

something were told is extremely complicated.

Weinstein has lawyered up, and there have already been moves to work out the inevitable settlement.  As one source put it, theres a distinct possibility Weinstein could maintain some role -- even if its on the outside.

Weinstein holds lots of cards in the negotiations.

as we reported, although the Board of Directors claims total surprise, stories about Weinstein and women were well known in Hollywood.

and tolerated by many.

A wrongful termination lawsuit looms if they cant strike a settlement, and what comes out during discovery and a trial could seriously damage The Weinstein Co.

The trick for the Company.

is it worse to have a business relationship with Weinstein or risk a lawsuit?.