Hey, Marianne DeNovellis here with the Six Figure Mastermind. Welcome back. Today
we're going to talk about how to build really strong relationships with your
customers, you know they're the root of your business, you know they're the root of your
success so let's strengthen that bond.
Business is all about relationships and if you want to be successful in business,
you've got to have great relationships with your customers. There's very
specific things that you can do to cultivate a super strong relationship
with your clients and the super strong relationship with any mentors they may
come across, it comes from both sides a relationship is built from two sides of
the bridge, let's build the bridge, let's make it happen. If you want to have a
great relationship with your customers, you've got to have an active experience
with the customer, that means if the customer is purchasing from you, that you
want to be there every step of the way and when they say the fortune is in the
follow-up, that means the fortune is in the follow-up. When we say the fortune is
in the follow-up, here's what that means, the follow-up means, I've had a contact
with you and I need to make another one, that follow-up may be before or maybe
even after the sale but here's the thing the customer wants to be with you the
entire time because they've opted into your product or service which means
they've opted into your lifestyle. Check out our other videos on how to build
customer loyalty, you're going to learn a lot about the lifestyle and people
nowadays are drawn to a less professional approach, meaning that we've
seen the days of people in front of the guru, we've seen the guru in front of the
stage, the inaccessible one who knows all the answers and and has no relevancy to
to us as normal people, we saw it in the presidential elections just a few years
ago. Do you remember when Mitt Romney was running for president and they said, oh
people don't know, can't relate to him because he's not familiar with you know
how, people show up in life and he's not familiar with being and whatever it
is, people had a huge hissy fit after they realized that they didn't feel
really close to this person because there was this professional heir that
was going on. When that professionalism is stripped away, the guys
the professionalism is stripped away and you see the real and genuine authentic
person behind the professional persona, people are drawn to that. Think about the
people that you admire most. Do you remember watching Susan Boyle on
American Idol? Do you remember when she walked out onto that stage, dressed
beautifully and she blew the judges away because
of how talented she was, of how vulnerable she was. She was an incredible
example of this, of just being her and going for it. Now there's something to be
said about being refined, about being polished, about being presentable, those
are all good things, those are all wonderful things but if you start to
pretend that you're something that you're not, people feel that, people will
feel that and they won't want to do business with you because there's some
level of inauthenticity which means some level of fake which means some level of
lie which means don't touch, don't want anything to do with that. So let me give
you a couple of examples. I have a colleague in the business who is very
very concerned about how they appear and about how their lifestyle appears and
about how they look and they've kind of put this this mask up that says, you
must obey and go with what I put up is my mask so that I can feel good about
me, so that you can feel good about me and if I make mistakes, no one can
know about it because I'm the one that's supposed to know everything and to be
honest, I at one point fell into that trap too, of oh gosh, now I'm the one who
knows everything and now I can't make mistakes otherwise what would
people think? You know what they would think? They would think you're human,
that's what we're all doing, we're all figuring this thing out and even the one
who knows so much about their field and their craft and they have success and
results to show it, I got news for you, they're still making mistakes, they're
still goofing up sometimes but the brilliance of them is how they get back
up again and that's what the public wants to see, that's what your customer
wants to see, they want to see the real person behind all of the fancy lights
and behind all of the logos and behind all of this. I'll give you another
example of this. I recently became friends with Grant Thompson, many of you
may have heard of him, he's the king of random, he's got an amazing YouTube
channel right and over her next door. Grant is an amazing human being and I
knew him as this rockstar person and when we got into an arena where we could
actually strip away all the titles, strip away all the the fame and all of the
labels and all of the logos and all of the business and get down to the nuts
and bolts, I actually developed an amazing relationship with him and his
wife in fact, we go and Lowes Airsports gym every now and then
together, about once a week and we go play and we just have fun and I'll watch
as people come up to him and they'll recognize him and say, "Oh my gosh, you're
the king of random, can we take a picture? That's so cool to meet you." And I love
that fandom and that super high energy and it's super fun but people
will put this funny chasm between themselves and someone they admire that
says, somehow we're different and somehow I can't be like you and if you're in
business for yourself, you know that that chasm can't be made by you, you can't
control it if your fans like you, you can't control it if people are
starstruck or not and how they show up to but you can say, you know what, I'm a
real person, I'm just figuring this out. Yeah, it's cool, I have a bunch of success
but I still have things that I'm working on, they still have places where I can
mess up and be vulnerable. As long as you can maintain that humanity, that's what
actually attracts people to you. One of my most successful stage presentations
were was one that I actually had a breakdown on stage, I had some emotions
come ups and tears, some breathless moments where I wasn't speaking very
well and after that presentation, I had more people walk up to me than probably
any of my other presentations, some of them combined because of how relatable
it was. When we say get rid of the professional approach, we're just saying
be relatable. Be human. It's okay to be flawed, it's okay to mess up and in fact,
people relate to you way better when that's the case. If you want to build a
strong relationship with your customer and not only do you need to be an active
participant in what they're doing, not only do you need to be relatable, it's
time to get a good memory. I remember reading it with Ed Wade, he's one of
the top business producers that I have ever met sold the last company for
billions of dollars and when I met with him, I had met him twice in my entire
life. I was so impressed by this man because the second time I met him, he
asked me how my husband was doing and I remembered that he was a chef. I was
blown away that he remembered that little bit for me. I don't know if he
stalked to me on Facebook and found it out and just looked me up before
I came in the room or what it was and frankly, I didn't even
care because I felt how genuine he was with me, I felt that he really cared and
really was concerned about me and what I was working on and about my
relationships. I admired that about him so when I saw that he did that, I thought,
you know what, I need to care about what other people care about. You know, back in
the days when there were switchboards and when you called someone you would call
the operator and they plugged you in literally to the person that you wanted
to talk to you and kind of listened in on every single conversation that ever
happened, do you know what the number one most common word was that was heard over
those telephone waves? Take a guess. What was the most common word? You could guess
like, "me" or "hello" or "hi". The most common word recorded on those telephone waves, "I".
Single-letter, lots of meaning. People are most interested in themselves so be
interested in what your customers are interested in meaning, be interested in
them, that is the most genuine and authentic way to grow your customer base
and to grow those customer relationships, is to be interested in what your
customers are interested in, take an interest in what they're talking about,
look up what they're doing in and find out. Facebook is an open forum, guys,
find out what your customers are doing, find out what their lifestyles are like,
find out you know, what they're struggling with, especially if you're in
a coaching relationship with them which means you're spending time with them on
a regular basis, ask them about their lives, keep tabs on what they're doing,
offer to help where and if you can and build that amazing customer relationship
so you've got amazing customer relationships because you're being
vulnerable, you've got an amazing customer relationships because you've
got a good memory and you've got an amazing customer relationship
because you're taking time to experience the customer's experience right
alongside them. Your customers are your best friends, at least that's my favorite
kind of customers, people I love to spend with, people I'd love to hang around,
people I love to be around and you guys, let's hang out, let's spend some time
with each other in the comments right here, I want to open up this discussion
with, what is your favorite way to connect with people, especially if
they're brand new people that you've never met, maybe online, maybe out in the
public, who knows. Hit the subscribe button, let's chat tomorrow.
For more infomation >> How To Build Strong Relationships With Customers - Duration: 9:29.-------------------------------------------
A Wild Canadian Lynx And A Cameraman Develop An Amazing Relationship | Wild Canadian Year - Duration: 6:05.
After more than two months of filming, the Wild Canadian Year team captured a first.
Footage of a wild lynx hunting a snowshoe hare.
Everyone knew this was going to be one of the series' most difficult shoots.
Up for the challenge was Canadian camerman Sam Ellis.
who went to the Yukon to see if he could film these elusive animals.
The plan was to search for lynx tracks and follow them to find the animals.
"These tracks here to the left, were here yesterday"
"and now we have all these other ones here."
But the lynx were incredibly elusive.
"We play this game of cat and mouse, I didn't get any footage today but"
"I was probably snowshoeing with three cats for about four hours."
So Sam tries another approach.
Here, some of the lynx have radio collars
and Sam got permission from the scientists to tune in.
While Sam knows where the lynx are, he still can't see them.
The bush is so thick, the lynx can keep out of sight if they want to.
"I think the most frustrating thing about these cats is they're so elusive, that even with the telemetry"
"even though we know they're right in front of us, we still can't find them sometimes."
"They're just that good at being hidden."
But there's one lynx that is beginning to make himself visible to Sam.
A male the researchers call "Mad Max".
Slowly, day by day, Mad Max is learning to trust Sam.
"He's comfortable enough you can see, he's actually going to sleep."
"He does not see us as a threat."
"It's amazing to be this close to a wild Canadian lynx"
"and knowing that we're not disrupting his natural behaviour."
Their unique relationship opens a window into the world of the lynx that no one has had before.
It's one thing to be close to Max when he's resting
but it's another to get close when he's hunting.
I've seen him chase two rabbits today
and uh, missed the opportunity twice.
But then, Mad Max suddenly realized that having Sam around,
could work to his advantage.
"Today, Mad Max, he became even more comfortable with me than he has before."
"We've always had to use the telemetry to find where he is and once when we find him he's okay with me being around"
"Today, he was making himself visible."
"Kind of coming up to me, saying like 'I'm here', and the walking in front of me, kind of luring me. "
"And I'm like okay. I always kinda had a feeling he might like having me around because I could be spooking rabbits."
"It kinda works to his benefit."
"Just a typical Sunday, talking my cat for a walk."
But it's still a struggle to get the camera in the right place at the right time.
And keeping up with the natural pace of a wild lynx is no easy feat.
Max glides easily across the snow
whereas Sam breaks through with every step.
After two months of grueling effort, Sam still has nothing.
As close as they've become, Sam is no match for Max in this snowy world.
And then one day, Sam finally gets a break.
"It was brilliant. I came down and I saw this rabbit in this wide-open meadow."
"The cat was stalking left, and I thought 'there's no way he doesn't see this rabbit in front of me'"
"So I set the camera down and started rolling on this rabbit."
"The cat did this big "J" stroke, all the way around into the meadow, and the rabbit was completely oblivious."
"They started coming right to the camera"
"He got within 3 feet before the rabbit even took off"
"and then they both came running, they ran right by the camera at a super high speed slow motion."
"I was just hoping not to shake the camera and not lose the focus. "
"I think it was... the best day of my life."
It took a special form of determination, and a remarkable relationship between cat and cameraman.
to finally claim this wildlife film first.
-------------------------------------------
TFTEA - Impact on CBP/Trade Relationship - Duration: 3:04.
>> Hello. My name is Bradley Hayes
and I'm the Executive Director of the Office of Trade Relations
here at CBP.
I'm joined today by Executive Assistant Commissioner,
Brenda Smith from the Officer of Trade
and we're here to discuss the accomplishments of CBP
and its trade partners as we come up on the second anniversary
of the Trade Facilitation and Enforcement Act.
Executive Assistant Commissioner Smith,
thank you for joining me today to discuss this very important topic.
>> Thank you. It's a pleasure to be here.
>> Let's talk a little bit about how TFTEA has helped,
not only support strong US trade
but what impact it's had on
CBP's relationship with the trade and industry at large?
>> Another great question. Thank you.
Our relationship with the private sector is really,
kind of, the secret sauce to many of our accomplishments.
And I think that Congress recognized by the provisions
they put in TFTEA to strengthen
the Commercial Operations Advisory Committee.
It also, kind of, put that good
housekeeping seal of approval on the approach
that CBP has taken, really,
in the last ten years to rely heavily
on the input of our co-act representatives
and make sure we reflect modern business practice in our day to day work
and when we put new solutions in place.
So what are some of those new solutions?
I think the thing that I am most proud of and I was personally involved in,
was really the completion of the automated commercial environment,
particularly the single window.
Bradley, I know you've heard me talk about this before,
but, the 47 different government agencies
that play a role in this single window,
not only to target high risk trade,
whether it's for public safety reasons,
consumer product safety, or transportation safety,
but also, to facilitate the legitimate trade that comes across our borders.
I think automation is a key role in taking cost out of supply chains.
I think we've also been able to do
things like protect intellectual property.
As we know, the United States really depends on creativity and innovation
for a competitive advantage in our global economy.
And I think part of our role to enforce intellectual property rights
is really critical.
Things like the Donation Acceptance Program
and rulemaking that is very similar to one
that we have put out around the Digital Millennium Copy Right Act
really helps us do our job better and stronger
to ensure that are no loopholes where folks can bring in counterfeit goods.
>> Thank you for being here.
>> Thank you.
-------------------------------------------
Building Positive Teacher-Parent Relationship - Duration: 2:04.
One of my most important jobs as a teacher
is to develop the relationship between my students' parents and myself.
One way that I do that is by sending home positive, encouraging notes about their student each week.
One way is that I send home a little piece of paper, just half a sheet of paper, could be on a notecard if you like,
And it just says, "Sending Smiles," and I might name their child, and I'll say,
"They put a smile on my face this week by..." just giving random examples. It could be academic,
find something they worked really, really hard at.
It might be something behavioral, like, "I really appreciated Olivia helping her classmates out,
"by helping clean up that caddy."
Something as simple as that lets the parent know that the teacher is looking and watching and paying attention to their child.
As a parent myself, I know that matters. If I know those teachers are caring about my child individually,
then I feel more invested as a parent.
and so building a parent-teacher relationship is so key.
Another way that you can do that--many of us use technology.
And so you can send a little video message home. Many of us use apps that we can video message parents on.
Or even just a simple text home saying something the child did positive that day.
So that when we do have our parent-teacher conferences, or we do have to email home or call home
with something that's not so positive, the blow isn't quite as hard or the information isn't quite as negative.
because we have already built up their child and sent home positive messages.
So we want to make sure we are sending just as many positives home,
as those concerns that we sometimes have to bring up, or the hard news that we have to tell parents at conferences.
I encourage you to build that parent-teacher relationship that will prove to pay off in the long run.
-------------------------------------------
Ending a Relationship? Here Are 6 Ways to Break Up Better - Duration: 7:04.
Can you recall a time when you stayed in a relationship long past its expiration date?
If so, you're in good company (my own included).
Most people struggle with ending relationships, even the lousy ones.
The reason is simple: Severing relational ties is hard.
And it's not just hard in our romantic relationships; it's hard in all relationships in which
we have invested significant time, emotional energy, identity and sometimes a great deal
more.
It's why we make excuses and hold onto unrealistic hopes that problems will just "sort themselves
out," sparing ourselves any undue stress.
Unfortunately, they rarely do.
While there is no magic recipe to end a relationship, there are actions we can take that enable
all parties to come out the other side less hurt, more whole.
1.
Set your highest intention.
As human beings, we are wired for belonging and connection.
Cutting off connections requires a lot of courage because it risks a lot of fallout.
So before you set the wheels in motion, get really clear about why staying in a relationship
is no longer serving your highest good and, by default, that of others (because if you're
miserable, it cannot be serving others!).
Ask yourself, What do I most want (in my business, career, partnership, marriage etc.), and can
this relationship move me toward it?
Writing down your reflections in a journal can really flesh out your thoughts.
2.
Embrace discomfort.
Not being willing to get uncomfortable can create deep wedges in a relationship and ultimately
lead to breakdown.
What we most want often requires stepping away from the familiarity of the known and
risking psychological discomfort.
This is as applicable to the matters of the heart as your desire to build a successful
business or pursue a rewarding career.
Yet our innate desire to "seek pleasure and avoid pain" explains why we too often
stay in relationships long past their use by date.
It's just easier… at least in the short term.
However, as I have learned from nearing 25 years of marriage, the most important conversations
we ever need to have are generally the least comfortable and require the most vulnerability.
Ask yourself, What lays at stake here if I stick with the status quo and let my fear
of feeling uncomfortable call the shots?
3.
Take responsibility.
(No victim and villains!)
When relationships turn sour, we naturally want to lay the blame on others—to cast
ourselves as a victim and others the villain.
Yet, as I wrote in Find Your Courage, abdicating ourselves of responsibility for the past also
keeps us from exercising our own personal agency to improve the future.
So take 100 percent responsibility for what you did (or failed to do) that led you to
the point you are now.
Perhaps you trusted too easily.
Perhaps you failed to be truthful yourself.
Perhaps you stepped around issues years ago that ultimately chipped away at trust and
intimacy.
Perhaps you failed to listen, downplayed tensions or ignored what is now obvious.
But even if you feel you did all the right things all of the time (and come on, few of
us ever do), take responsibility for the state of this relationship and your behavior from
here on.
Be civil, no matter what.
Have character, no matter want.
Go high, no matter what.
4.
Practice compassion.
Showing compassion for someone whom you are choosing not to be in a relationship with
is not about being weak or tolerating being treated with disrespect.
It is about taking a moment to put yourself in their shoes—to see as they see and to
feel as they feel.
It may not change how they respond, but it will most certainly shape how you do.
A simple shift in the tone of your voice or email may help to diffuse tension or ward
off full-blown conflict.
Remember, when people act poorly, they are not feeling good about themselves.
It's because they're hurting, they're afraid and they don't know any better.
If they did, they would most definitely not behave that way.
Ask yourself: What must it be like to be walking in their shoes right now?
What story are they living in about this?
5.
Don't should your relationships.
When ending a relationship, many people struggle with a lot of guilt.
As my sister once confided to me when considering ending her engagement, "It will just kill
him, and I'd just die if I had to do that."
As I pointed out to her, his heart would continue to beat, and quite frankly, her fiance deserved
better than to marry someone who felt as she did.
Invariably, the word should will enter these conversations (in my sister's case, "I
should just go ahead with it").
But here's the deal: If your main reason for staying in a relationship is because you
think you should rather than because it's what you truly want, ask yourself, Is what
I am getting from staying in it this relationship greater than what I am giving up?
There will always be a reward for staying in a relationship (financial security, social
networks, belonging), but don't deny the cost or let what other people expect or think
dictate your future.
As I wrote in Make Your Mark, tune into your "inner sage" and be true to whatever is
tugging at your heart.
Anything else is a recipe for far greater heartache in the end.
6.
Focus on the future.
Our instinctual "negativity bias" drives people to focus more on what they could lose
than on what they might gain, more on what could go wrong than on what might go right,
more on what is missing in our past than on what we want to create for our future.
So be very intentional not to get caught living through the rearview mirror, dwelling on what
coulda, woulda, shoulda happened in the past.
Ask yourself: What new relationships would I love to build?
Who do I need to be to attract that?
The past is done.
Learn the lessons it holds, then focus your time and energy on your future that is yet
to be written and yours to create.
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